Killer Sausages?

  

Reference

Looking for book cover designs, I found this lovely advertisement and while it's not exactly about the book cover I still really enjoy the idea behind it. I myself have dabbled in photography, so I can appreciate the time that was probably spent in taking an intricate picture where literally everyone is doing something worth taking a moment to look at. Whether it be the group on the cover, or even just the woman in the purple shirt who doesn't care much for what's going on so long as she can continue to eat. The photoshop job is done phenomenally, or at least it seems that way to someone like me who has only been really working in photostop for about a year. But enough about the graphics and more about the typography elements like I should be focusing on in the first place. The reason I'm so okay with putting this here even if it's strongest parts are graphics is because the typography is just as strong to me. With that bold 90's looking font choice, red to orange gradient and all, it really does have the feel of an old cheesy horror novel one would find stuffed on a back shelf in a book store. Paired with that is the very sophisticated thin font defined by simply being bolded, it makes it all come together as something more; which is what was intended. It brings a level to the piece that would have been lost has the font been thicker or even defined differently; while the piece as a whole is playful the hotel they're advertising is very grown up, but of course grown ups can have some fun too.